GRAPHIS 31
Volume 6, No. 31, 1950

Walter Herdeg (Editor): GRAPHIS 31. Zurich: Graphis Press 1950. Volume 6, No. 31, 1950. Original edition. A fine original magazine: truly a collectors copy. Cover by Thomas Eckersley.

9.25 x 11.75 magazine with 104 pages of b/w and color examples of modern graphic design, circa 1950. Text in in English, French and German.Graphis was (and still is) one of the most important and influential European graphic design publication. Each issue always showcased the best graphic and applied art, including advertising, typography, posters, printmaking, illustrators, book arts, ethnic art, etc, with a focus on modern European designers. Graphis is still being published, but the most influential and groundbreaking years are from the 1940s to the early 1960s.

Excellent original edition of Graphis with a very strong editorial content:

  • Ohrbach's newspaper Advertisements: 6 pages and 16 b/w examples
  • British Commercial Art
  • the Molehill Press by John Averill
  • the first Marshall Plan Poster competition
  • a Poster scheme finds favor
  • and much more.

Paul Rand included this GRAPHIS appearance in his bibliography in the second edition of THOUGHTS ON DESIGN (1951).

These periodicals are much harder to find than the well known Graphis Annuals, which are essentially pictorial "best of" collections and lack the depth and text of the originals. These publications are also more valuable as they are the original documents. Many of the articles are written by important artists, critics and scholars.

out of stock