PM: Vol. 6, No. 6, Dec. 1939- Jan. 1940
The Herbert Bayer issue

[Herbert Bayer/Bauhaus] PM Publishing Co.: PM MAGAZINE. Volume 6, No. 6: December 1939- January 1940. Original edition. A fine Copy in decorated, stiff wrappers: letterpressed cover shows a hint of age-toning, which just makes the issue look thatmuch better. Pages neither tanned nor worn. Extremely rare in this condition. Original 2-color letterpress cover design by Herbert Bayer.

This volume measures 5.5 x 7.75 with 108 pages of articles including two-color original letterpress design cover and 32-pages written and designed by Bayer, with four pages of wax-paper overlays to illustrate Bayer's composition theories. Three articles authored by Bayer in the early thirties are published here for the first time in English: contribution toward rules of advertising design, fundamentals of exhibition design, and towards a universal type are printed in their entirety. 53 photos, illustrations, diagrams and reproductions are in the Bayer section alone.

This edition of PM is an amazing original example of Bauhaus Graphic Design and its influence on American modern design. The 1939 publication date mark this as an early representation of the Bauhaus immigration to America.

This issue also contains "PM presents the Art Squad insert" with cover by Alex Steinweiss and layout by Seymour Robins. There is also a Fritz Eichenberg insert with layout and illustrations by Fritz Eichenberg.

Listing of Advertisements: The Composing Room, Mergenthaler - Linotype Co., American Type Founders, Ralph C. Coxhead Corp., Reliance Reproduction Co., Wilbar Photo Engraving, Strathmore Paper Co., Flower Electrotypes, Duenewald Printing, Horah Engraving Co., Longmans, Green and Co., Worthy Paper Co. Assoc., Ludlow Typograph Co., Whitehead V. Alliger Co.

PM magazine was the leading voice of the U. S. Graphic Arts Industry from its inception in 1934 to its end in 1942 (then called AD). As a publication produced by and for professionals, it spotlighted cutting-edge production technology and the highest possible quality reproduction techniques (from engraving to plates). PM and A-D also championed the Modern movement by showcasing work from the vanguard of the European Avant-Garde well before this type of work was known to a wide audience.

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