PUBLICITA IN ITALIA 1971-1972
Paolo Bonaiuto (preface)
Paolo Bonaiuto (preface): PUBLICITA IN ITALIA 1971-1972 [ADVERTISING IN ITALY / PUBLICITE EN ITALIE / WERBUNG IN ITALIEN]. Milano: Editrice LčUfficino Moderno, 1972. First edition. Text in Italian, English, German and French. A Fine hardcover book in a near-fine dust jacket: dj has a couple fo tiny chips missing from the top edge. Interior unmarked and very clean. Out-of-print. Cover and book design by Franco Grignani.8.5 x 12 hardcover book with 260 pages and 600 color and b/w illustrations of the finest in Italian Graphic Design, circa 1971. Beautifully designed and printed in Italy. A visually dazzling display of Graphic achievement in every area of design. Highly recommended.
Contents:
- Posters: 120 examples
- Advertisements: 110 examples
- Brochures and Booklets: 80 examples
- Publishing: 100 examples
- Calendars and Greetings Cards: 45 examples
- Packaging: 45 examples
- Letterheads and Trademarks: 35 examples
- Exhibitions and Show Windows: 25 examples
- Cinemaographic and Television Advertising: 40 examples
Artists, designers and manufactureres represented in this volume include: Studio Boggeri, Franco Bassi, Erberto Carboni, Jean Michel Folon, Franco Grignani, Herbert leupin, Enzo Mari, Bruno Monguzzi, Aldo Novarese, Marco Scolari, Armando Testa, Paolo Zanusi, and many others.
Price: $250.00
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