INTERIORS + INDUSTRIAL DESIGN
February - July 1951

Francis de N. Schroeder [Editor]

Francis de N. Schroeder [Editor]: INTERIORS + INDUSTRIAL DESIGN. New York: Whitney Publications, February - July 1951 [Volume 110, nos. 7 - 12]. Original editions bound in orange fabricoid with black stamped spine. A non-circulating Museum reference library edition with expected institutional stamps and some pencil decimal notations throughout. All covers and advertisments present. Covers by George Tscherny, Richard Hora, Bernard Pfriem [2], Andy Warhol, and Bill Stark.

[6] 9 x 12 magazine with 1,066 total pages of color and black and white examples of the best modern American interior and industrial design, circa 1951 -- offering a magnificent snapshot of the blossoming modern movement after World War II. A very desirable, vintage publication in terms of form and content: high quality printing and clean, functional design and typography and excellent photographic reproduction make this a spectacular addition to a midcentury design collection. Highly recommended.

Contents include:

• Wallpaper '51: semi-annual wallpaper review: 12 pages and 77 color and b/w examples identified by designer and manufacturer
• Robert Carson's apartment
• John Campbell's apartment
• Full-page two-color ad for Herman Miller Furniture Company Chairs, designed by Charles Eames and George Nelson.
• Handmacher-Vogel's new showroom
• Frederick Thalinger's new sculpture
• Furniture and lamps with an oriental flavor
• Merchandise Cues: fabrics, wallpapers, furniture, lamps, tableware, accessories, floor coverings, etc.
• Three interiors by Lester Beall
• Mrs. Kiernan's traditional home and modern restaurant
• Knife, Fork and Spoon: exhibition at the Walker Arts Center
• Good Design 1951: Finn Juhl and Edgar Kaufmann speak their minds
• Furniture news: highlights ofthe winter markets
• the rug story: industry preview
• 55 lamps, 6 designers: Raymor's new collection
• Two-page, two-color ad for Herman Miller Furniture Company's Executive Office Group, designed by George Nelson.
• Merchandise Cues: fabrics, wallpapers, furniture, lamps, tableware, accessories, floor coverings, etc.
• A.I.D. conference: An outline of the program
• Interiors' bookshelf
• Interiors' editorial: The neck of the turtle
• The S. S. Independence: Dreyfuss floats a hotel [18 pages with 1 color illustration and approx. 50 b/w illustrations]
• Authors' viewpoint: As Augenfeld sees it: A house to be [2 page spread with 4 b/w illustrations]
• Twenty years after: Again the A.I.D. assembles in Grand Rapids
• A.I.D. history, by Evan Frances
• Empire after five: A modernist balances his diet
• Heifetz Lamp competition: results announced by MoMA [4 pages with 20 illustrations including work by Gilbert A. Watrous, John van Zwienen, A. W. and Marion Geller, Zahara Schartz, Robert Gage and Alexey Brodovitch]
• Noguchi in Japan [6 pages with 22 b/w illustrations]
• T. H. Robsjohn Gibbings' new Widdicombs: variations on an elegant theme [2 pages with 6 b/w illustrations]
• Fabrics '51: Semi-anuual survey [16 pages with 94 examples, many in color including work by Angelo Testa, Isabel Scott, Julore, Stella Minick, Ben Rose, Greeff, Marion Dorn, Josef Frank, Knoll, Boris Kroll and Artcraft]
• Departments include Merchandise Cues [includes a section on chairs including work by Pascoe Assoc., Russel Wright and Robin Day], People, Address Book, Manufacturers' Information and Interior sources
• Knoll Associates in Dallas
• George Nelson's Holiday House
• Merchandise Cues: fabrics, wallpapers, furniture, lamps, tableware, accessories, floor coverings, etc.
• Interiors' cover artists: includes short bios with photographs on George Tscherny, Richard Hora and Andy Warhol [INTERIORS Editor Francis de N. Schroeder promoted her Cover designers by printing portraits and short biographical sketches in three month clusters. In June 1951, Warhol mentioned his new Manhattan living arrangement . . . "an apartment where his only distress is a landlady who won't let him substitute paint for pink wallpaper studded with silver stars."]

• Letters to the editors
• For your information
• America's Great Sources: Advertisers index for January-June 1951
• Interiors' editorial: We have been here before
• An unorthodox personality expresses itself: Iris Barrel's home [6 pages with 13 b/w illustrations]
• Aspen eyrie: Herbert Bayer's mountain studio [6 pages with 13 b/w illustrations, some with spot color]
• Toni's caprice: restaurant with a nostalgic whiff of Capri
• Down in the dunes with (Mario) Corbett: a beach cabin [2-page spread with 3 b/w illustrations]
• Armstrong's new showroom: (Morris) Lapidus glorifies linoleum [4 pages with 6 b/w illustrations]
• Modern Detroit office framed in a Tudor arch by Hellmuth, Yamasaki and Leinweber [2 pages with 6 b/w illustrations]
• Makers of tradition -- 12: The life and knife of James Bowie
• Newcomer for the Guild: Robert Monroe's debut in Grand Rapids
• Grandeur for an alert designer: Elizabeth Draper's new showroom [4 pages with 5 b/w illustrations]
• Harvey Probber states his case in a model apartment [4 pages with 8 b/w illustrations]
• Resilience under foot: a review of hard surface floor coverings
• Departments include Merchandise Cues, People, Address Book and Manufacturers' Literature
• Interiors' editorial: The brain and the hand -- A special section on television by Deborah Allen
• Cyclops: The nature of a new household pet
• A dissection of cyclops . . . his pathology . . . his habitat . . . anatomy . . . and kin
• How cyclops is domesticated
• Closed circuit television . . . Television in a department store . . . Projection television . . .
• 2" x 2", a project for a television room by Roberto Mango: 3 pages with 13 b/w and spot-color illustrations
• The television city by Sol Cornberg
• Departments include Merchandise Cues, People, Address Book, Manufacturers' Information and Interior sources
And much, much more!

Includes advertising (many full-page and/or color) from the following manufacturers and companies: Century Lighting, Directional Modern Showrooms, Dunbar Furniture Corp., Hanson, Heifetz, Lightolier, Herman Miller Furniture Company, Harvey Probber, Raymor, Ben Rose, John Stuart, Widdicomb mid-century modern, Aspenslat, Lightolier, Formica, Herman Miller, Futorian Furniture, Nye-Wait Couturier, Kencork, Boris Kroll, Mosaic Tile, Erbun Fabrics, Tropicraft, Directional Contemporary Furniture, Harvey Probber and Dunbar, Futorian and Salterini and many others.

George Nelson famously served as Editorial contributor to Interiors, where he used the magazine as his bully pulpit for bringing modernism to middle-class America. Interiors was a hard-core interior design publication, as shown by their publishing credo: "Published for the Interior Designers Group which includes: interior designers, architects who do interior work, industrial designers who specialize in interior furnishings, the interior decorating departments of retail stores, and all concerned with the creation and production of interiors -- both residential and commercial."

Interiors during its peak in the 1950s was the most beautfully designed and printed American Interiors magazine I have seen. An amazing vintage mid-century resource, not to be missed. Excellent vintage resource for wallpaper, rugs and floorware, funiture, lighting, decorative objects, etc.

A sample spread from this volume can be viewed here.

Price: $500.00
PayPal Secure Payment

Domestic Shipping: $15.00