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A SIGN SYSTEMS MANUAL Theo Crosby Alan Fletcher Colin Forbes
Theo Crosby, Alan Fletcher, Colin Forbes: A SIGN SYSTEMS MANUAL. London: Studio Vista, 1970. First edition. A ex-university library book that is in extraordinarily fine condition: the hardcover book in glazed pictoral boards has two stamps to prelims and the dust jacket has a dewey decimal sticker on the spine. I hesitate to call an ex-library book fine, but this is a very sharp copy of a book that is truly hard to find. Out-of-print and very uncommon.
8.75 x 10.75 hardcover book with 76 pages illustrated with examples of sign standardization for the graphic designer. Brilliantly designed by the authors and beautifully printed in the Netherlands. The books describes and illustrates a basic system for designing, constructing and displaying signs. Profusely illustrate and brillantly designed with black and white examples and "how to" illustrations.
Contents:
- Terminology
- Letter Styles
- Letterforms
- Letter Proportions
- Display and Sign Letters
- Airport Letters
- Airport Alphabet
- Unit Measurement System
- Letter, Word and Line Spacing
- Margin Spacing
- Panel Sizes
- Letter Sizes
- Message Sizes
- The Arrow
- Typographic Layout
- Panel Layout
- Panel Contributions
- Symbols
- Sign Classification
- Colour Coding (this is the only color in the book)
- Sign Location and Fixings
- Unit Spacing Chart
- Specifications, Reproduction and Material
- Sign Schedules
- Type Style Rules
- Sign Programmes
Includes these signage examples portrayed in 2-page spreads: British Rail: Kinneir, Calvert & Associates; Schiphol Airport: Total Design; Cunard QE2 Liner: Crosby/Fletcher/Forbes; University of Essex: James Sutton; IBM: Paul Rand; Mexico Olympics: Lance Wyman, Peter Murdoch and Eduardo Terrazas; New York City Planning Department: Unimark International; Blue Circle Group: FHK Henrion; Olympic Symbols: Otl Aicher (Munich 1972) - Masaru Katzumie (Tokyo 1964) - Lance Wyman (Mexico 1968).
out of stock
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