ALEXEY BRODOVITCH AND HIS INFLUENCE
George R. Bunder (editor)

[Brodovitch, Alexey ] George R. Bunder (editor): ALEXEY BRODOVITCH AND HIS INFLUENCE. Philadelphia: Philadelphia College of Art/ Smithsonian Institution, 1972. First Edition Exhibition Catalogue. A fine oversized catalogue in stiff, printed wrappers: Bound in original dark gray wrappers with Brodovitch's signature vertically across front cover in varnished black ink.

10.5 x 14 saddle-stiched catalogue with 48 pages devoted to the legendary art director who passed away a few months before this major retrospective exhibition opened in the spring of 1972.

Remarks by a number of Brodovitch's colleagues: Richard Avedon, Irving Penn, Art Kane, Bruce Davidson, Louise Dahl-Wolfe, Brassai, Arnold Newman, Eugene Berman and Diana Vreeland among others. Chronological biography. Bibliography. This was the first exhibition to commemorate Brodovitch's achievement and bring him more forcefully to our attention. Beautifully realized by the craftsmen at the Drake Press.

Brodovitch is a legend in graphic design: during his 25-year tenure as art director of Harper's Bazaar , he exerted tremendous influence on the direction of design & photography. His use of assymetrical layouts, white space, & dynamic imagery changed the nature of magazine design. Exposed Americans to avant-garde artists by commissioning work from Cassandre, Dali, Cartier-Bresson, Man Ray and other leading European Avant-gardists.

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