AMERICAN ARCHITECT AND ARCHITECTURE
Individual Editions Available: 1930 - 1938
Kenneth Kingsley Stowell [Editor]
Kenneth Kingsley Stowell [Editor]: AMERICAN ARCHITECT AND ARCHITECTURE. New York: Hearst Magazines, 1930 - 1938. Perfect-bound magazines illustrated throughout with drawings and photographic reproductions and period trade advertisements showcasing the Architectural and Industrial Design of the American Streamline Moderne Machine Age aesthetic and the rise of the International Style in the United States.
We have an extensive and ever-changing selection of individual issues from 1930 to 1938. We welcome your inquiries for availability of specific editions.
The Architectural and Building Press journal THE AMERICAN ARCHITECT was assimilated by Hearst Magazines in 1936 with the expanded title AMERICAN ARCHITECT AND ARCHITECTURE. In June 1936 the editiorial focus shifted away from the building trades and the dominance of the clubbish good old boy network of East Coast traditionalism and started to cover the rising influence of both homegrown and European modernism on the American scene. This shift predated the seismic arrival of Walter Gropius as the Head of the Harvard Graduate School of Design in the Spring of 1937. Visually the magazine incorporated many tenets of the New Typography -- featuring asymmetric composition, bold subheads and use of Charles Coiner's Eagle Bold font, as well as gorgeous full-page photography that took full advantage of the engraving and press capabilities of the Hearst Publishing Empire.